Where Uncertainty Meets Framework
In the fog of entrepreneurial uncertainty, most wander. We built lighthouses.
Four frameworks, each a beacon born from academic foundation, refined through Design Science Research, validated in the crucible of real ventures. These are not abstract theories - they are operational battle plans for founders who refuse to leave success to chance.
Standing on Giants
Sarasvathy taught us effectuation. Ries showed us lean velocity. Baker and Nelson revealed bricolage. We stand where they stood, then step further - integrating their wisdom with original research for the AI age.
Effectuation Theory
Sarasvathy (2001)
Navigate when the compass spinsBricolage
Baker & Nelson (2005)
Build empires from fragmentsLean Startup
Ries (2011)
Learn before you leapCultural Intelligence
Earley & Ang (2003)
Bridge worlds, not just marketsDesign Science Research
Hevner et al. (2004)
Forge frameworks from fireBootstrap Entrepreneurship
Bhide (1992)
Grow without giving groundThe Forge of Frameworks
Problem Identification
Find the pain that theory alone cannot soothe
Literature Foundation
Mine the wisdom of those who came before
Artifact Design
Shape solutions that solve, not merely describe
Validation
Test in the arena where theory meets transaction
Iteration
Let failure teach the next version to be born
The Battles Every Founder Faces
The Capital Conundrum
SAS/EaaSWhen your ambition exceeds your runway - how do you fly?
Bounded Rationality
AINE/SASThe human mind falters when complexity multiplies
The Trust Paradox
SASHow do you delegate to what you cannot fully understand?
The Speed Imperative
EaCMarkets move faster than methodologies allow
Four Frameworks, One Vision
AINE rewrites what a venture can be. SAS delegates what a founder cannot do alone. EaaS unlocks expertise once reserved for the funded few. EaC compresses what once took months into hours. Together, they form a complete operating system for AI-native entrepreneurship.
AINE
Paradigm
SAS
Delegation
EaaS
Economics
EaC
Methodology
Formulas
Playbooks
Founders
Ventures
Ready to Apply These Frameworks?
Join our programs to learn and apply these methodologies. Or explore the research to understand the theoretical foundations.